Yesterday Maggie posted THIS VIDEO with editors previewing their most exciting fall titles. Which ok, on it's own its just awesome--you get to hear Cheryl Klein, Arthur Levine and David Levithan + more talk.
But if you listen and watch closely, you'll see that what they are essentially doing is giving you, the viewer an elevator pitch for each of their books.
I know the whole elevator pitch can be a HUGE cause of stress for anyone searching for an agent or attending a pitching session at a conference. Believe me, I know. It's stressful and scary and it sounds like the most. awkward. thing. ever. Even when you're a pro.
But I've listened to a lot of pitches and have been known to force my friends to "do it again" and "again" and "again" until they have their pitch down!
So my biggest tips on this:
1. Let the editor/agent your pitching know:
A. The identity of your character
B. The situation that sets their story in motion
C. The quest they must undertake, or mystery they must solve, or person they must come to love.
2. Keep it under 30 seconds.
3. Be confident. Even if you feel silly, fake it till you make it. Its just 30 seconds, put on your brave face.
And watch how the editors in this video do it--study their poise and tone.
So hopefully that helps!